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Shure

Experiential/Social

THE SHURE MIXTAPE

While Shure mics and audio equipment are what music industry pros use, everyday people don’t even know the brand exists. To get their name out, we hit up VidCon with platinum producer MeLo-X, invited a room full of content creators to collab on a mixtape, and then dropped it on the spot. The results proved how easy collaborating, creating and amplifying your voice is with Shure.